“The love/hate people have for fashionista was best captured by well-known linguista author Ben Yagoda, who called me 'Stephen Frankenstein’ for creating it and the ‘storm it of -istas that has followed.’” According to Fried, who remains incredulous that he invented a word, fashionista first appeared on page 100 of his book Thing of Beauty: The Tragedy of Supermodel Gia. Stephen Fried, its author, apologized “for his crime against nomenclature” and for the controversy caused by the spread of the term fashionista - even though, as he himself assumed, he was totally unaware of the repercussions it would eventually cause. In 2013, The Atlantic published an article entitled I Apologize for Inventing the Word 'Fashionista' 20 Years Ago. All this to say that camp is “being way over the top”, and that “having pizazz” is “possessing a je ne sais quois with a spicy edge” and that no fashionista should feel ashamed of being so because if there is a word whose story deserves to be told, it is this one. And then there are new-old acquaintances like outfit of the day, which even the spellchecker doesn't find strange, slay (showing high doses of confidence when you wear something) or cool - which can hardly be explained, otherwise ceases to be. People “die” figuratively because they love X or Y. Nobody “dies” for a piece of clothing or because of a look they see on a red carpet (I mean.). When someone announces “I love that aesthetic” they are not indicating that they like an aesthetic, but a vibe. It's also interesting to learn about gems like bum bag (which is nothing more than a fanny pack), or glove shoe (an upgrade from the granny shoe, something like a pair of ballerinas with a mini square heel), and to realize that the new generation has taken over existing words, like aesthetic, to give them a new meaning. Catapulted to fame by Gen Z, Y2K is the term that refers to the return of the 2000s, something to keep in mind as we are once again invaded by those trends. Although, as it turns out, these days it is said “snatched”, i.e. It's the kind of thing that can never turn an ensemble on fleek. This was risqué, but justified: it pretends we are saying that someone's attire is on point. The thong, on the other hand, is one of those inventions that we wish we had never heard of - it can be either the little piece of cloth that goes between the buttocks and hangs around the hips (ew) or it can describe those sandals which somehow attach to the big toe (yuck). In the late 90s, the slogan “Before it's in fashion, it's in Vogue” was stamped on 1800 buses in Manhattan, further emphasizing the power of the magazine, sorry, the word. Let’s ignore there is anyone who still doesn't know that by now. It also doesn't take up much space to recall the meaning of Vogue (very briefly, “the” current fashion trend). Taken from the German “zeit”, meaning time, and “geist”, meaning spirit, the literal translation of the term is “the spirit of the age.” Here is something worth knowing. Zeitgeist is the summary of the moral and intellectual trends of a particular era. When we found ourselves trying to spell “ zeitgeist” - my personal favorite - we knew there was no going back. The first signs of danger came with swear words like peek-a-boo (any part of a garment that has been cut out to reveal skin or underwear) or spaghetti strap (a very small shoulder strap used on garments such as sweaters, cocktail dresses and evening gowns), which any speaker of Camões’ language cannot pronounce without first taking seventy deep breaths. Ah, the good old days when a "fashion glossary" was synonymous with simple things like anorak (a hooded sports jacket designed specifically for extreme weather conditions), bandana (a piece of cloth worn tied around the head or neck), fedora (a popular form of hat from the 1950s, made from soft felt and noticeable by its central crease in the head), or pussy bow (a loop usually tied around the neck on a silk shirt). Or on some secret platform we haven't heard of yet. It is quite possible that, as we write this, new words are being born somewhere on TikTok. In today's world of fashion, where trends multiply at the speed of a scroll, it is impossible to be up to date with all the terms that make up the slang of the industry. Or rather, we do - if we read it three or four times, slowly, and have an (ultra-updated) dictionary by our side. If you didn't understand part of the words that comprise the beginning of this text, don't worry. With the exception of Lady Gaga, with that pizazz typical of true divas. The outcome? The red carpet was a disaster and few were the guests who managed to pull off an outfit to match the dress code. The group of fashionistas who gathered for the opening of Camp: Notes on Fashion probably didn't even know what camp meant.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |